Twitter is Increasing Subscription Prices for Its Blue Service
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Twitter is a social networking site that allows people to send and read short messages called tweets. These tweets can be sent from a computer or smartphone. People use it for a variety of reasons. Some use it for entertainment while others use it to stay on top of the latest news and trends.
It is also used by brands for marketing purposes. They can promote their products or services through tweets, and interact with customers in real time. This helps them learn what their audience wants, and stay ahead of the curve.
For instance, a tweet can alert the world to an impending disaster. There are hashtags, which act like meta tags, to help make the content searchable.
The best tweets include images and videos. Users can retweet other people’s tweets, which helps the message reach more eyes.
The most important feature of Twitter is the ability to interact with your audience. If someone reaches out to you, you can respond and build trust with your followers. Whether you are a business or a hobbyist, it is a good idea to engage with your Twitter followers.
Twitter is Raising Blue Subscription Pricing on iOS to $11/month
Twitter is raising the price of its blue subscriptions for iOS users. This is a move that reflects Elon Musk’s complaints about the App Store’s 30 percent cut of in-app purchases. The price hike also takes into account new features such as a verification system.
Price Increase Reflects Musk’s Gripes About Apple’s 30 Percent Cut on In-App Purchases
Twitter is going to charge more for its new version of Twitter Blue. The company is planning to raise its subscription rates to $11 per month, on the iOS app, and $8 per month, on the web. This is a response to the 30 percent commission Apple takes on in-app purchases.
The new Twitter Blue service will include a variety of features that make it easier to identify the real people behind the accounts. For example, it will offer different colored badges for brands, businesses, and government agencies. It will also give subscribers access to a blue checkmark, similar to the ones on Facebook.
The blue checkmark is for companies and individuals, but not public figures. In a few months, legacy verified accounts would be phased out. There’s also a vetting system that makes impersonation a bit more difficult.
While the new Twitter Blue will be available in five countries, for now, it will be expanded rapidly in the future. Users will also be able to post longer videos at 1080p and get priority for searches and mentions.
App Store Fees are a Factor
Twitter has been working to improve its platform, and in recent months it has announced several new features, including Close Friends, like “Circles” and a variety of recording options. It has also launched an “Advanced Data Protection” feature, which provides end-to-end encryption for its iCloud service. However, it is facing internal problems, with many employees leaving the company.
Elon Musk, Twitter’s CEO, recently claimed that Apple had threatened to remove the social networking app from its App Store. While Musk later returned his statement, he said there was a misunderstanding about how Twitter had been removed from the App Store. He has also complained about the 30 percent cut Apple takes on in-app purchases.
According to The Information, Twitter plans to raise the price of its Blue subscriptions. This is the first time the platform has raised the price since the service launched last year. In June, the cost was $2.99 a month. Now, it will cost $11 a month on iOS devices, $7 a month on the web, and $4.99 a month for non-subscribers.
New Verification System
Twitter’s CEO Elon Musk is planning to revive the $8-a-month verification plan for iOS users, and the company is testing new features. The plan would also be available to Android users. But Twitter hasn’t stated exactly how the verification process will work.
Twitter’s previous verification process started out as a response to fake accounts created to impersonate celebrities and public figures. It was eventually criticized by right-wing populists, who said the system would increase misinformation.
Twitter began to investigate the problem after the fake account of Tony La Russa was found on the platform. After a lawsuit, the company redesigned its verification process.
Now, the new Twitter Blue subscription service is being advertised in the Apple App Store. In addition to the blue checkmark, the subscription will allow subscribers to upload longer videos and edit their tweets. They will also be able to change their profile photo and display name. Users will also be able to receive search result amplifications.
Losing Its Most Active Users
Twitter is losing its most active users by raising the price of its Blue subscriptions on iOS devices. This is in spite of the fact that the company claims new user signups are at an all-time high.
Elon Musk, Twitter’s new owner, has been openly feuding with Apple since he took over the company. The two companies are in a dispute over how much of a cut Apple takes on in-app purchases.
Twitter’s Blue subscription was initially available only on iPhones. It included a blue check mark to help users determine whether an account was fake. However, after a wave of impersonators flooded the social network, Twitter paused the service.
Now, Twitter is re-launching the Blue subscription on Monday. For $8 per month, a verified user will receive a blue checkmark on their profile. These accounts will also be able to post longer videos and edit tweets.
Twitter will be suspending accounts that use deceptive tactics or engage in impersonation. It will also be rolling out an official label to commercial entities.
Also Read: Top Twitter Avatar Creators
Conclusion
When Twitter Blue launched last year, it cost just $3 per month. It had a number of perks, including ad-free articles, an undo tweet window, extra app icons, and a customizable navigation bar. However, the service hasn’t taken off. In June of this year, it was announced that the subscription would go up to $4.99.
